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Ify Egede
May 9, 2022

Binance is Now Brasileierão's Cryptocurrency Sponsor

Binance Brasileierão
According to a tweet by Binance, the Brasileiro Assa, Brasileiro Female Neoenergia, Brasileiro Female A-2, and Brasileiro Female A-3, 4 premier football events run by Confederação Brasileira de Futebol, have announced Binance as their new official cryptocurrency sponsor. 

Brasileierão Announces Binance as Its Cryptocurrency Sponsor

As part of a 3-year agreement, Binance and NFT will work together to establish the Binance brand as synonymous with these competitions and produce Fan Tokens — cryptos that give interaction and rewards. Inside the digital and internet ecosystem, the sector is continually changing. 

In this environment, having these competitions (Brasileiro Assa, Women's Brasileiro Neoenergia, Women's Brasileiro A-2, and Women's Brasileiro A-3, affiliated with Binance, a worldwide behemoth in this field) is associated with Binance is a remarkable and creative step. 

Lorenzo Perales, who is in charge of marketing and sales for the CBF, says that this partnership is important because it will help them learn more about Brazilian football fans and help them feel more connected to these competitions.

Binance Demonstrates Interest in the Sport Sector

Sport is a key catalyst for social integration. Changpeng Zhao believes that his company's cooperation with the Brazilian Football Federation (CBF) is critical to the company's goal of increasing cryptocurrency acceptance and making a good difference in the lives of its customers, the cryptocurrency and blockchain ecosystem, and Brazilian society.

After announcing that it has signed a Memorandum of Understanding to demonstrate its interest in acquiring Simpaul Investimentos, a Brazilian exchange licensed by the Central Bank of Brazil and the Commission of Mobiliary Values, Binance has been working on expanding its presence in Brazil. However, the transaction must be approved by regulatory authorities, notably Brazil's Central Bank, to be completed successfully.

Brazil's Santos Futebol Clube and Paulista Sicredi have already received a cryptocurrency sponsor from a Brazilian corporation. Binance also promotes international sports by financing the AFCON, Africa's greatest football tournament, European football teams Porto and Lazio, and collaborating with Alpine, an F-1 team.

Binance is Now Brasileierão's Cryptocurrency Sponsor
Ify is an experienced and versatile writer and researcher. He has have keen interest in blockchain technology, Bitcoin, cryptocurrencies, fintech and emerging technologies. He has tons of published works both online and in the print media. He has close to a decade of writing experience. When he is not writing, he spends time with his lovely wife and kids.