Bored Ape Yacht Club NFT Coming Soon as a Playable Game
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BAYC Game Launch Scheduled for Q2 2022
On Monday, blockchain game developer and investor Animoca Brands announced a partnership with Yuga Labs, the developers of the Bored Ape Yacht Club (BAYC) to develop a play-to-earn crypto game based on the Bored Ape NFTs.
While details about the game remain unknown, it will feature a play-to-earn system that allows users to accrue real wealth by playing the game. The game is expected to go live in the second quarter, next year.
“We’re excited to work with Animoca Brands to grow the BAYC universe and expand the utility and benefits offered to all Bored Ape NFT holders. Animoca Brands is a trailblazer in the blockchain gaming space with a proven track record of delivering. We can’t wait to share more with the community about what we’re building.” said a Yuga Labs spokesperson in a statement.
Bored Ape Yacht Club Sees Prominent Partnerships This Year
Bored Ape Yacht Club has been involved with a number of partnerships this year in addition to the recent deal with Animoca Brands. It has partnered with leading brands such as Rolling Stone magazine and the popular beverage producer Arizona Iced Tea.
Earlier this month, Diplo, DJ Khaled, Martin Garrix, and Future became the latest artists to buy the Bored Ape Yacht Club collection NFT using the exclusive MoonPay’s “concierge service.” Comedian and Tonight Show host Jimmy Fallon also bought a BAYC NFT last month and displayed it as his Twitter profile picture.
In mid-November, Universal Music Group partnered with the BAYC team to develop bored ape NFTs for the record label company. The same day, hip hop record producer and recording artist Timbaland launched a BAYC-related entertainment project as well. Adidas has also managed to work with the Bored Ape Yacht Club.