Mars Inc. Files NFT, Crypto, Metaverse Trademark Applications for M&M
Table of contents
Additionally, software for authenticating, transferring and storing NFTs, digital currency, and tokens, in addition to crypto-collectables, are covered by the application filed before the United States Patent and Trademark Office (USPTO) on June 20. The business declared its intention to take advantage of the cryptocurrency market by providing NFTs and digital collectibles based on some of its well-known authentic products. The application's breakdown reveals that the business will provide virtual entertainment services such as online virtual worlds with virtual chocolate, sweets, and gum.
Global Brands Spurring Interest in the Metaverse
Notably, as the market evolves, top worldwide brands from many industries are becoming more interested in the metaverse and NFTs. The expanding sector is considered the perfect opportunity for businesses to engage with consumers. McDonald's and KFC are two other food businesses that have entered the metaverse and begun selling their goods there. The carmaker DeLorean Motor Company, which registered two NFT trademarks in May, is among the noteworthy businesses demonstrating an interest in the metaverse.
