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Prashant Jha
Jan 13, 2020
by Prashant Jha

US Television Service Provider Dish Network Files Patent for Blockchain Based Anti-Piracy System

Dish
Dish Network, one of the primary cable television service provider in the United States, has filed a patent for a blockchain-based "anti-piracy management system." The anti-piracy system would enable content producers to track their content using blockchain and see how different distributors are using their content. The new anti-piracy management system would allow content makers to embed an identification mark with their content which can be regularly updated and tracked using DLT.

The patent filed by Dish noted the increasing problem of piracy in the digital space since there are hundreds of content distribution platform, all of which cannot be monitored. Even though if a pirated content can be identified and taken down, it has already done the damage as millions have already downloaded and watched the content before it is taken down. 

How Does Dish Network's Anti-Piracy Blockchain Application Works?

Dish Network's patent application embed specific information about the content creators within the content file along with their contact details to help them get the info about pirated content at the earliest. This info will be maintained and tracked via blockchain and creators would be responsible for updating their info from time to time.

The patent filing did not reveal whether Dish Network would build a blockchain system from scratch for its anti-piracy application or use an existing public blockchain to develop their application on top of it. The Dish Network is one of the leading cable TV service providers in the US, with over 9.5 million subscribers. However, with the emergence of online streaming services, Dish is finding it difficult to not only maintain its user base but also curb on pirated contents being available online.

The firm has already filed two lawsuits against online streamers who were illegally distributing paid content and also won a $90 million lawsuit against one of them. Now Dish is looking to leverage blockchain technology to counter online piracy and also boost its declining user growth.

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US Television Service Provider Dish Network Files Patent for Blockchain Based Anti-Piracy System
Prashant Jha
An engineering graduate, Prashant focuses on UK and Indian markets. As a crypto-journalist, his interests lie in blockchain technology adoption across emerging economies.

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