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Jafrin Ahmed
Jan 27, 2022
by Jafrin Ahmed

YouTube Plans to Bring NFT Features for Its Video Creators

YouTube NFTs
Video-streaming platform YouTube is exploring non-fungible tokens (NFTs) for its creators, CEO Susan Wojcicki wrote in an open letter about the company’s 2022 priorities.

While Wojcicki didn’t exactly share what her team is planning nor provide any timeline on testing the NFTs, she did say that the company is looking ahead to the future and has been following everything happening in Web3 'as a source of inspiration to continue innovating.'

“The past year in the world of crypto, non-fungible tokens (NFTs), and even decentralized autonomous organizations (DAOs) has highlighted a previously unimaginable opportunity to grow the connection between creators and their fans,” Wojcicki wrote in the open letter.

“We’re always focused on expanding the YouTube ecosystem to help creators capitalize on emerging technologies, including things like NFTs, while continuing to strengthen and enhance the experiences creators and fans have on YouTube,” she added.

Earlier last week, Twitter announced an NFT profile verification feature that allows users to display their NFTs as hexagonal profile pictures, which when clicked will allow others to learn more about the non-fungible token.

Meta Platforms is also reportedly working on letting users create and sell NFTs on Facebook and Instagram including launching a potential marketplace. In December 2021, Instagram head Adam Mosseri shared that the media-sharing platform too was exploring NFTs.

Similarly, in September 2021, the video app TikTok jumped on the NFT bandwagon by announcing an NFT collection designed by some of its top creators.

Meanwhile, 2021 has been a blockbuster year for NFTs, with sales reaching upto a whopping $25 billion, according to data from market tracker DappRadar.

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YouTube NFT Susan Wojcicki
YouTube Plans to Bring NFT Features for Its Video Creators
Jafrin Ahmed
Jafrin is a cryptocurrency journalist/researcher fascinated by the world of decentralization. She is hopeful towards blockchain’s innovation and its potential to reshape the world for good. Currently, she is bringing out the best of cryptosphere via covering the latest ins and outs of the blockchain space.

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